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NomadWave™ evolves: introducing FOOTTRUCK©, a new global era

At NomadWave™, we have always believed that brands—just like people—must evolve to remain relevant, authentic, and visionary. Today, we take a historic step forward: the Board of Directors of NomadWave™ has officially approved a full brand transformation, giving rise to FOOTTRUCK©.


This change is more than a new name or visual identity. It is a bold statement of intent.


At NomadWave™, we have always believed that brands—just like people—must evolve to remain relevant, authentic, and visionary. Today, we take a historic step forward: the Board of Directors of NomadWave™ has officially approved a full brand transformation, giving rise to FOOTTRUCK©.

From NomadWave™ to FOOTTRUCK©

FOOTTRUCK© is born as a broader, stronger, and more ambitious brand—one designed to lead the future of footwear and global creative culture. While preserving the innovative, artistic, and disruptive DNA that defined NomadWave™, this evolution allows us to scale internationally, expand our vision, and connect with new audiences worldwide.


NomadWave™ remains our foundation—the origin, the creative lab, and the brand that made everything possible.


What’s next: global expansion, art, and culture

This rebranding comes with a powerful roadmap that will roll out over the coming months:

  • The opening of new Popup Stores in strategic locations, bringing the FOOTTRUCK© experience to life through immersive, physical spaces.

  • The global launch of FOOTTRUCK© on Amazon, expanding our presence worldwide—not limited to the United States.

  • Collaborations with more than 25 independent artists from around the world, reinforcing our commitment to emerging talent and creative freedom.

  • Three new collaborations with internationally recognized artists, to be announced soon, positioning FOOTTRUCK© at the intersection of footwear, art, and global culture.


A new name, the same obsession with creation

FOOTTRUCK© is not an ending—it is a new beginning. We continue to believe in design as a language, footwear as a canvas, and collaboration as a driving force for growth. This transformation empowers us to think bigger, create with greater freedom, and build a brand ready for the global stage.


Thank you to everyone who has been part of the NomadWave™ journey.The road continues. Now, on wheels.


Welcome to FOOTTRUCK©.

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